The People Behind the Properties

Meet the Discount Lots Team

We are a passionate group of land specialists, operators, and customer advocates united by one goal: making land ownership simple, affordable, and accessible for everyone.

50+ Team Members
3K+ Customers Served
#778 Inc. 5000
20+ Lots Sold Weekly
Discount Lots Team
Founded & Led By

The Founder

Discount Lots was built on a single conviction: land ownership should be achievable for every American, regardless of credit history or financial background.

Paul Herskovitz

Paul Herskovitz

CEO & Founder, Discount Lots

Paul founded Discount Lots after experiencing firsthand how broken the land-buying process was. Banks refused to finance small parcels. Agents had no incentive to help. So he built a direct, owner-financed alternative from scratch.

Since launching in Florida in 2019, Paul has grown Discount Lots into a team of 50+ people, serving 3,000+ customers across 20+ states and earning recognition as one of America's fastest-growing private companies.

540% Revenue Growth Inc. 5000 No. 778 3,000+ Customers 50+ Team Members
Sales Team

Your Land Specialists

Our Land Specialists guide you from your very first question all the way to closing day. They know the inventory, understand your goals, and will never pressure you into anything that is not the right fit.

Alan Barrera
Alan Barrera
Land Specialist
Andres Bernal
Andres Bernal
Land Specialist
Ari Hoffman
Ari Hoffman
Land Specialist
Azur Sehovic
Oz
Land Specialist
Andrew Smith
Andrew Smith
Land Specialist
Nick Vasileski
Nick Vasileski
Land Specialist
Virginia Ristska
Virginia Ristska
Land Specialist
Land Specialists — Common Questions
A Land Specialist is your dedicated guide throughout the buying process, from your first inquiry to the day you close. They will walk you through available properties, explain financing options, answer every question you have, and make sure you feel confident every step of the way. They are here to inform, never to pressure.
Call us toll-free at 866-808-7809 or submit an inquiry on any property listing. A Land Specialist will follow up directly, typically the same business day.
Absolutely not. Consultations are completely free with no obligation to purchase.
Yes. Our Land Specialists are fully versed in our owner-financing model: no banks, no credit checks, flexible payment structures. They can walk you through exactly how financing works and what your monthly payments would look like for any given property.
Book Your Call

Schedule an Appointment with a Land Specialist Today

Pick a time that works for you. A Land Specialist will walk you through your options with no pressure and no obligation.

After Your Purchase

Meet Your Portfolio Managers

Buying is just the beginning. Once you are a Discount Lots customer, you are assigned a dedicated Portfolio Manager: a real person focused entirely on supporting you after the sale.

Jose Gomez
Jose Gomez
Portfolio Manager
Valentina Cardenas
Valentina Cardenas
Portfolio Manager
Sam Salazar
Sam Salazar
Portfolio Manager
Nico Andrade
Nico Andrade
Portfolio Manager
Paola Marin
Paola Marin
Portfolio Manager
Rene Fuentes
Rene Fuentes
Portfolio Manager
Julian Rivera
Julian Rivera
Portfolio Manager
Isabel Castano
Isabel Castaño
Portfolio Manager
Johan Cervantes
Johan Cervantes
Portfolio Manager

Support That Does Not Stop at the Sale

Your Portfolio Manager handles everything post-purchase: payment questions, account updates, documentation, and anything else you need to manage your land. They are not a call center. They are your point of contact. Real, responsive, and on your side.

What Drives Us

The Values We Work By

Everything we do flows from a belief that land ownership should be within reach for ordinary people, not just investors and developers.

Transparency First

No hidden fees. No fine print surprises. We tell you exactly what you are getting, what you will pay, and what to expect, before you commit to anything.

Ownership for Everyone

Land ownership should not require a bank's permission or a perfect credit score. Our owner-financing model makes it possible for more people to own a piece of America.

Real People, Real Support

Whether you are asking your first question or managing your third property, there is always a real person on our team ready to help: no bots, no runaround.

Built to Move Fast

Traditional land closings take months. We close in as little as a week. Our team is built to be efficient so you can get into your property without the wait.

Ready to Find Your Property?

Your Land Is Waiting

Our team is standing by to help you explore available land and find the right fit for your goals. No credit check, no agent, no hassle.